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Tourism General Principles 2017/2018

  • 6 ECTS
  • Taught in Portuguese
  • Continuous Assessment


Due to the introductory nature of this course, it is intended to provide students with theoretical knowledge, practices, tools and methodologies that allow students to acquire a solid basis fostering the interaction with the remaining courses. The specific objectives of this course are:
. To understand the concept of tourism and to know the main concepts associated with tourism;
. To acknowledge the systemic perspective of tourism, particularly the Leiper’s model;
. To know the evolution of Tourism at national and worldwide levels, namely the key moments of its development;
. To know and to interpret the importance of tourism in Portugal and in the world, through several statistical indicators;
. To apply the concept of tourism system by characterising the supply elements that compose it;
. To recognise the factors and determinants related to tourism demand;
. To debate the fundamental issues of the future of tourism industry.

Recommended Prerequisites

Not applicable

Teaching Metodology

The classes will combine the formal exposition of concepts, theories and models, stimulating the students’ participation through debate, constant intervention and critical reflection on the approached themes. The expository/ participatory approach will prove to be useful mainly for the conceptual/ theoretical themes.
There will also occur practical sessions with the aim of doing practical exercises, supervising the projects developed by the students (either individual or within a group).

Body of Work

1 | Tourism: theoretical framework and conceptualisation
1.1 Fundamental concepts related to travel and tourism
1.2 The nature and characteristics of tourism
1.3 Taxonomies and Types of tourism
1.4 The systemic perspective of tourism

2 | The historical evolution of tourism
2.1 Worldwide
2.2 In Portugal

3 | Tourism as an economical activity

4 | The Tourism System: the supply
4.1 Concept and typologies of tourism destinations
4.2 Concept of tourism product
4.3 Elements of tourism supply

5 | Tourism Demand
5.1 Concept and formation of tourism demand
5.2 Determinants of tourism demand
5.3 Demand-related motivations

6 | Current issues and future trends for Tourism Industry

Recommended Bibliography

Cunha, L. (2001). Introdução ao Turismo. Lisboa: Editorial Verbo.
Cooper, C., Fletcher, J., Fyall, A., Gilbert, D. & Wanhill, S. (2005). Tourism: Principles and Practice, 3rd edition. Pearson.
Leiper, N. (1979). The Framework of Tourism: Towards a Definition of Tourism, Tourist, and the Tourist Industry. Annals of Tourism Research, 6 (4), 390-407. (B-On)
Leite, J. C. (2014). Nas encruzilhadas da história: turismo, economia e sociedade. In: Costa, C., Brandão, F., Costa, R. e Breda, Z., Turismo nos países lusófonos: Conhecimento, estratégia e territórios - Volume I. Lisboa: Escolar Editora, pp. 163-186.
World Tourism Organisation (2001). Introducción al Turismo. Madrid, WTO. (online)

Complementary Bibliography

Cooper, C. & Hall, C. M. (2008). Contemporary Tourism: An International Approach. Oxford and Burlington: Elsevier.
Fletcher, J., Fyall, A., Gilbert, D. & Wanhill, S. (2013). Tourism - principles and practice. Harlow: Pearson.
Goeldner, C. R. & Ritchie, J. R. B. (2009). Tourism: Principles, Practices, Philosophies. New Jersey: John Wiley & Sons.
Hall, C. M. & Page, S. J. (2002). The Geography of Tourism and Recreation: Environment, Place and Space. London: Routledge.
Holloway, J. (1995). The business of tourism. London: Longman.
Lickorish, L. J. & Jenkins, C. L. (1997). An introduction to tourism. Oxford, New York: Butterworth-Heinemann. (Tradução: Lickorish, L. J. & Jenkins, C. L. (2000). Introdução ao Turismo, Rio de Janeiro: Editora.
Other references considered to be relevant for the understanding of certain subjects of the theoretical component will be given to students during class.

Weekly Planning

To define.

Demonstration of the syllabus coherence with the curricular unit's objectives

For students to identify and understand the fundamental concepts associated with tourism (objective 1), the contents of 1.1, 1.2 and 1.3 will be taught. The interpretation of the systemic perspective of the tourism sector and the identification of key models and theories (objective 2) will be achieved through the content 1.4. The goal 3, which concerns the identification of the evolution of Tourism at international and national level, will be implemented by the theme 2. The objective 5, where it is intended that students apply the concept of tourism system will be achieved by theme 3. The theme 4, will enable students to describe the factors and determinants associated with tourism demand (objective 6). Theme content 5 will assess the fundamental trends of the future of the tourism sector (Objectives 4 and 7).

Demonstration of the teaching methodologies coherence with the curricular unit's objectives

The exposition/participation approach will be helpful to reinforce conceptual issues providing students with the necessary tools to consolidate the contents and their practical application (to achieve all the learning objectives). The use of case studies, data research and analysis and the preparation of an applied project will allow students to consolidate the conceptual knowledge acquired (objectives 1 and The use of audio-visual and multimedia resources and subsequent discussion will be the preferred method in terms of objective 3, which concerns the identification of the evolution of Tourism at international and national level. To promote the analysis and interpretation of the importance of tourism in Portugal and in the World (objective 4), data analysis and resolution of practical exercises will be developed. With the practical assignment (Group Project) the students will achieve the objectives 5 and 6, simultaneously promote proactive processes in the creation and application of knowledge.

relevant generic skillimproved?assessed?
Achieving practical application of theoretical knowledgeYesYes
Adapting to new situations  
Analytical and synthetic skillsYesYes
Balanced decision making  
Commitment to effectiveness  
Commitment to quality  
Cultural awarenessYes 
Ethical and responsible behaviour  
Event organization, planning and managementYes 
Foreign language proficiency  
Information and learning managementYes 
Initiative and entrepreneurship capabilityYes 
IT and technology proficiencyYes 
Problem Analysis and AssessmentYesYes
Relating to othersYes 
Research skillsYesYes
Understanding multiculturalism and valuing diversityYes 
Working in international contextYes 
Written and verbal communications skillsYesYes
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