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International Business Management 2017/2018

  • 5 ECTS
  • Taught in Portuguese
  • Continuous Assessment

Objectives

After concluding this course, students should be able to:
a) understand the functioning of international business;
b) characterize the international business environment;
c) understand the theoretical models used to analyze the functioning of international markets and the internationalization processes;
d) understand the country´s evaluation and selection processes;
e) identify and characterize the different modes of entry in international markets;
f) design corporate internationalization plans.

Recommended Prerequisites

n.a.

Teaching Metodology

The expository-active method will be used to present the contents of the course, complemented by graphical and schematic analyzes and discussion of texts.
It is also used a teaching-learning methodology based on the application of those contents to case studies and group works.

Body of Work

1. Introduction to international business
2. The international business environment
3. International trade and investment theories and policies
4. The firm´s internationalization process
5. Evaluation and selection of countries
6. Export and import strategies
7. Foreign direct investment
8. Collaborative strategies
9. Multinational firm management and organization
10. Global production and value chain management

Recommended Bibliography

Hill, C. W. L. (2015), International business: competing in the global market place, 10th Edition, McGraw Hill

Daniels, J.D.; Raderaugh, L.H. & Sullivan, D. (2015), International Business: Environments and Operations,
15th Edition, Pearson: New Jersey.

Complementary Bibliography

Cullen, John B. & Parboteeah, K. Praveen (2010), International business: strategy and the multinational, Routledge: New York.

Wall, S., Minocha, S. & Rees B. (2010), International business, 3rd Edition, Pearson: Harlow.

Weekly Planning

Week 1: Presentation.
1. Introduction to international business
Weeks 2-3: 2. The international business environment
Weeks 4-5: 3. International trade and investment theories and policies
Week 6: 4. The firm´s internationalization process
Weeks 7-8: First Test; 5. Evaluation and selection of countries
Week 9: 6. Export and import strategies
Week 10: 7. Foreign direct investment
Week 11: 8. Collaborative strategies
Weeks 12-13: 9. Multinational firm management and organization
Week 14: 10. Global production and value chain management
Week 15: Second Test and completion of the work

Demonstration of the syllabus coherence with the curricular unit's objectives

The Chapter 1 allows the achievement of objectives 1 and 2, making possible the knowledge about the challenges of International business management and current trends in a global business world.
The Chapter 2 reinforces the achievement of the objective 2, focusing on the analysis of the international business environment and on the different types of economic, political, cultural and legal systems and their impact in the management of international firms.
The Chapter 3 is associated with objective 3, providing a basic knowledge of the main theories of business internationalization.
The Chapter 4 contributes to the achievement of objectives 4 and 5, providing basic concepts to understand the processes and internationalization strategies.
Chapters 5 to 10 contribute to the achievement of objectives 6 and 7, including the choice of destination countries, the different modes of entry, the organizational options and insertion into the global value chains.

Demonstration of the teaching methodologies coherence with the curricular unit's objectives

In the classes the expository-active method will be used to present the main concepts related to the course. Classroom discussion will be encouraged in order to stimulate students' critical thinking and ability to express sustained opinions, as well as to internalize the essential concepts. The analysis of case studies wants to stimulate critical discussion and develop students' ability to recognize the applications of concepts in real situations.

relevant generic skillimproved?assessed?
Achieving practical application of theoretical knowledgeYesYes
Analytical and synthetic skillsYesYes
Commitment to qualityYesYes
Event organization, planning and managementYesYes
Foreign language proficiencyYes 
IT and technology proficiencyYesYes
Relating to othersYesYes
Research skillsYesYes
TeamworkYesYes
Written and verbal communications skillsYesYes
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